Trigma AI

Marketing Mix Modeling

Take control of your
commercial measurement
and transform insights
into actions

Trigma.ai integrates with internal and external Cloud databases and
measures the entire omnichannel assets enabling companies to
understand the impact of all their interactions, providing insights on
incremental sales driven, ROI and enables organizations to efficiently
allocate and optimize budgets through simulation

Take control of your commercial measurement and transform insights into actions

Trigma.ai integrates with internal and external Cloud databases and measures the entire omnichannel assets enabling companies to understand the impact of all their interactions, providing insights on incremental sales driven, ROI and enables organizations to efficiently allocate and optimize budgets through simulation

The ecosystem allows users to integrate insights with finance teams and media owners to achieve commercial targets

Collaborative

Our platform encourages collaboration and retains performance quality for agile ways of working across multiple users

User-friendly

Trigma.ai is an easy to navigate and user-friendly platform with a host of AI-driven solutions to enable automated insights to actions

Insight driven

Trigma.ai connects to multiple online and offline marketing activity to measure omnichannel strategy and understand business growth drivers

Closed-loop

Trigma.ai is a continuous AI-ML driven measurement solution that learns based on feedback loop

Optimization

Trigma.ai doesn’t just help you measure marketing activity, also enables you optimize your promotional investment and ROI

How we differ

Trigma.ai's powered modelling platform has a host of advanced features that
enable you to leverage data for impact and growth. Our robust omnichannel
methodology for data analysis and optimization means that we are building
the future of ambient measurment experience.

How we differ

Trigma.ai's powered modelling platform has a host of advanced features that enable you to leverage data for impact and growth. Our robust omnichannel methodology for data analysis and optimization means that we are building the future of ambient measurment experience.

An end-to-end
measurement experience

Trigma.ai is more than a tool, it is an end-to-end
measurement experience. Using advanced modelling
techniques and data transformation capabilities, we
assess the effectiveness of your omnichannel marketing
investments to understand past trends and predict the
future impact of your marketing tactics.

Trigma is more than a tool, it is an end-to-end measurement experience. Using advanced modelling techniques and data transformation capabilities, we assess the effectiveness of your omnichannel marketing investments to understand past trends and predict the future impact of your marketing tactics.

Granular insights to get
the most from business
performance

Trigma.ai is a Data Science solution that can measure business insights across

National and sub-national geographical markets
Online and offline marketing channels, including salesforce, webinars, emails and social media
Customer segment
Campaign, placement and creative-level data

Granular insights to get the most from business performance

Trigma.ai is a Data Science solution that can measure business insights across

National and sub-national geographical markets
Online and offline marketing channels, including salesforce, webinars, emails and social media
Customer segment
Campaign, placement and creative-level data

Answer critical questions

Trigma.ai's Budget Optimizer enables users to simulate and compare multiple scenarios together. Explore data
across multiple scenarios, marketing strategies, control variables and understand when, where and how much to invest on
your promotional channels.

TRIGMA’s Budget Optimizer enables users to simulate and compare multiple scenarios together. Explore data across multiple scenarios, marketing strategies, control variables and understand when, where and how much to invest on your promotional channels.

When to invest

Understand budget allocation across months, taking into account seasonality

Where to invest

Explore budget allocation across
marketing channels

How much to invest

Sumulate levels of spending
required to achieve a certain result

When to invest

Understand budget allocation
across months, taking into account seasonality

Where to invest

Explore budget allocation across
marketing channels

How much to invest

Sumulate levels of spending
required to achieve a certain result

Access your business insights and
unlock a world of opportunity

Trigma.ai transforms the analytics and measurement process into insights by offering an unparalleled, omnichannel view of your marketing investments and leading to more efficient, more transparent and more profitable business outcomes:

Better informed decisions
Transparency into your investments
Greater return on ad spend
More focused and tactical advertising

Access your business insights and unlock a world of opportunity

Better informed decisions
Transparency into your investments
Greater return on ad spend
More focused and tactical advertising

Agile integration of business ready data science platform with cloud agnostic architecture.

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